NBDA teams up with Bike Index


Bike Index is excited to join forces with the National Bicycle Dealers Association to provide the value of bike registration to bike shops and customers around the country.

The mutual goal of protecting customers' bikes and offering bike shops an additional tool to build and retain a loyal customer base makes the partnership between the two non-profits a logical one.

"The NBDA is proud to partner with Bike Index to bring resources to our members to further provide exceptional customer experience," says Heather Mason, NBDA President.

Bike Index offers tools for bike shops to automatically register bikes at point-of-sale, via free integrations with Lightspeed and Ascend Retail. With easy registration, the goal is to get more bikes registered in Bike Index before they even leave the shop floor.

"We are passionate about protecting our industry and riders," says Mason. "With bike theft numbers at record highs, now is the time for retailers to take the extra step to unite against theft."

The NBDA provides member bike shops tools for strengthening their retail bike businesses. Resources such as research and reports on industry data, industry job listings, bicycle dealer forums, and networking opportunities are available to NBDA members. The NBDA also hosts regular events for participating dealers.

Now is the time for retailers to take the extra step to unite against theft.
Heather Mason, NBDA President

The goal is to increase the number of registered bike owners as well as use free registration as a tool for bike dealers to provide value at the time of sale.

"Bike Index is a fantastic way for retailers to protect their customers before they even leave the store," says Mason. "We look forward to working closely to educate retailers and consumers on the resources available."